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Top ten marketing mistakes lawyers make

'... the stuff in this is better than what I see from a lot of consultants who refer to themselves as gurus or experts...'
Tom Kane
Legal Marketing Blog

Copywriting is not a gift

Is your website letting you down?

 

 

Welcome to a jargon-free zone!

You’ve just arrived in an open and honest, jargon-free zone. Welcome!

Marketing should never be about gobbledygook and hollow platitudes, or shouting the odds at your clients.

They just want to know:

• Who you are
• How you can help them
• What you want them to do next.

Simple.
 
They’re not looking for ‘innovative, proactive solutions’, and they’re generally happy to take it on trust that you’re ‘client-focused’ – what else would you be?

Marketing in 2010 is all about starting real conversations with your clients – those you already have and those you're about to meet – and developing a lasting relationship. 

In the internet age there's no longer room to hide if you're anything other than transparent, honest, and committed to listening, learning and responding to what your customers are telling you.

I’ve been personally coached as a Product Launch Manager by leading US internet marketer Jeff Walker whose personal and business philosophy is grounded in absolute integrity.

And that's how I work too.

Together we'll identify exactly what your clients want and how best to build a relationship with them, using a mix of traditional and online marketing ideas that get straight to the point.

As a trained Product Launch Manager, I also know how we can take your product or service to market using a powerful, foolproof formula that’s already making millions for businesses on both sides of the Atlantic. 

And when it comes to the words, all the copy I write for you will be in accessible plain English, using a style and tone that’s in tune with your clients. 

So if you’re weary of marketing speak, seeing your message disappear in a tangle of clichés, and complicated strategies that don’t deliver, then you’ve come to the right place.

Contact me today and tell me how I can help you get the most out of your marketing!
 
PS Take a look at the FREE ebooks on the left – just click to download...